BMSC110 - Communicating Ideas in Science

Year

Credit points

Campus offering

Prerequisites

Nil

Incompatible

BMSC201 Communicating Ideas in Science , BMSD110 Communicating Ideas in Science

Unit rationale, description and aim

Effective communication is essential to ensure advancements in science are recognised and impactful. As future science professionals, it is important for students to learn to communicate science to audiences of diverse backgrounds and with varying levels of scientific knowledge. Students will demonstrate their knowledge and ability to convey clear scientific messages via oral, written, and audio-visual means in this unit. Students will be able to apply communication skills acquired in this unit to other contexts, including professional settings, other scholarly disciplines, and in day-to-day life. This unit aims to enable development of knowledge and skills in communicating scientific concepts using a variety of media and to a range of audiences.

Learning outcomes

To successfully complete this unit you will be able to demonstrate you have achieved the learning outcomes (LO) detailed in the below table.

Each outcome is informed by a number of graduate capabilities (GC) to ensure your work in this, and every unit, is part of a larger goal of graduating from ACU with the attributes of insight, empathy, imagination and impact.

Explore the graduate capabilities.

On successful completion of this unit, students should be able to:

LO1 - Locate, organise and translate scientific information for a variety of communication purposes (GA5, GA8)

LO2 - Identify and apply best-practice principles to designing high quality communication (GA7, GA8, GA9)

LO3 - Effectively communicate science-related information to a variety of audiences, for a variety of purposes, and with sensitivity (GA7, GA8, GA9)

LO4 - Justify the content of communication media by describing the evidence base that supports key messages (GA5)

Graduate attributes

GA5 - demonstrate values, knowledge, skills and attitudes appropriate to the discipline and/or profession 

GA7 - work both autonomously and collaboratively 

GA8 - locate, organise, analyse, synthesise and evaluate information 

GA9 - demonstrate effective communication in oral and written English language and visual media 

Content

Topics will include:

Purposes of science communications

Using the literature

• choosing appropriate literature
• reading critically
• extracting key messages
• supporting key messages with evidence

Designing and developing media to communicate science

• designing media for impact
• using images to convey key messages
• ensuring design and delivery are appropriate

Delivering scientific messages

• conveying a message
• targeting the audience

Learning and teaching strategy and rationale

Effective communication is essential to science; underpinning decision making at all levels of society and promoting understanding of the relevance of science. Scientific communication must consider the purpose of communication and the target audience. Communication skills can be learnt via practice and feedback.  

This unit uses interactive activities to engage students in learning to communicate scientific ideas effectively. Students learn about techniques of communicating via different media and to a variety of audiences. Students apply knowledge acquired to implement and practice effective communication skills, guided by peer observation and feedback. This approach strengthens the learning process and provides opportunities for students to draw on their own life experiences.

Assessment strategy and rationale

Assessments will guide students to progressively develop knowledge and skills in communication of science. Ongoing feedback from fellow students and academics is integral to this process. Assessments are closely aligned with engagement in content, employ a variety of media, and target a range of audiences. 

In the first assessment students collaborate to design and deliver a presentation on a scientific topic. Feedback on this assessment helps them to identify areas for improvement and refine skills for subsequent assessments. The subsequent assessments are individual and allow students to demonstrate their ability to communicate effectively using a variety of techniques and media. In the second assessment task, students refine and apply skills from the first assessment to show they can communicate a scientific message succinctly and demonstrate their understanding of the communication strategies used. In the final assessment, students integrate and build on their skills to demonstrate an ability to adjust their communication of scientific ideas to different audiences.

Overview of assessments

Representative texts and references

Cormick, C. (2019) The Science of Communicating Science: The ultimate guide. CSIRO publishing

Dean, C. (2009) Am I Making Myself Clear? A Scientist's Guide to Talking to the Public, Harvard University Press

Knight, D. (2011) Public Understanding of Science: A History of Communicating Scientific Ideas, Routledge Studies in the History of Science, Technology and Medicine

Lindsay DR. (2020) Scientific Writing = Thinking in Words. 2nd Edition. CSIRO Publishing: Collingwood

Olson, R. (2009) Don't Be Such a Scientist Talking Substance in an Age of Style. USA: Island Press