BUSN607 - Entrepreneurship

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Campus offering

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Teaching organisation

Unit rationale, description and aim

This unit provides an in-depth study of the theory and context on Entrepreneurs and Entrepreneurship. It will explore several dimensions surrounding business opportunity creation and growth, in corporate and start-up environments, underpinned by the questions, concerns and decisions made by entrepreneurs. The dimensions explored will cover conceptualisation, innovation, strategy, operations, financing, management, marketing and ethics in forming sustainable businesses that generate wealth for both individuals and society. This unit intends to develop your knowledge of entrepreneurial processes in different organizational and industry settings. The major aim of this unit is to advance your knowledge of managing the complex process of launching a start-up and its innovative value proposition in different industries and how to analyse and suggest solutions to complex problems in entrepreneurial processes.