Unit rationale, description and aim
Communication in a global context is important because in an increasingly globalised world, people from different countries, languages, ethnicities, and cultural attitudes must be able to work together effectively. For productive business and interpersonal relationships to be formed, individuals from different backgrounds need to be aware of cultural specificities that will allow them to understand each another and communicate effectively so that they can work together. This unit will explore the emergence of the ‘globalised world’ examining in depth how communication manifests in different societies (cross-cultural communication) and how different societies interact (intercultural communication) across diverse cultural contexts. The aim of this unit is to build on broader notions of communication in society exploring how emergent ‘cultural globalisation’ impacts on traditional communication theories and practice.
Campus offering
No unit offerings are currently available for this unit.Learning outcomes
To successfully complete this unit you will be able to demonstrate you have achieved the learning outcomes (LO) detailed in the below table.
Each outcome is informed by a number of graduate capabilities (GC) to ensure your work in this, and every unit, is part of a larger goal of graduating from ACU with the attributes of insight, empathy, imagination and impact.
Explore the graduate capabilities.
Critically analyse a range of theories of intercul...
Learning Outcome 01
Discuss and apply theories of cultural globalisati...
Learning Outcome 02
Evaluate and manage the dynamic processes and chal...
Learning Outcome 03
Identify, analyse and apply strategies that facili...
Learning Outcome 04
Content
Topics may include:
- Historical and theoretical frameworks in global communication
- The challenges of cultural globalisation
- Global communication and cultural change
- Globalisation and identity
- Conflict and power in global communication
- The effects of globalised media
- Issues of cross-cultural communication within Australian organisations
- Inclusive communication and accessibility
- Theories of intercultural communication
Assessment strategy and rationale
A range of assessment procedures will be used to meet the unit objectives consistent with University assessment requirements.
The assessment tasks for this unit are designed for students to demonstrate their achievement of each learning outcome. The Written Report aims to give students the opportunity to develop their knowledge of global and intercultural communication through research and it will help them to articulate their knowledge in a report format.
The Multimodal Presentation seeks to develop students’ oral and multimedia communication skills either as individuals or as team members. The Case Study Analysis allows students to demonstrate their comprehension of theoretical aspects of the unit by applying it to a particular global situation. Students will demonstrate the key skills of critical thinking, problem solving, and creativity within a global context.
Overview of assessments
Assessment Task 1: Written Report The aim of thi...
Assessment Task 1: Written Report
The aim of this task is to allow you to demonstrate your knowledge of Global/ Intercultural communication.
20%
Assessment Task 2: Multi-modal presentation The...
Assessment Task 2: Multi-modal presentation
The aim of this presentation is to allow you to demonstrate your analytical skills on an aspect of global communication and your ability to communicate effectively using oral and visual techniques.
40%
Assessment Task 3: Case Study Analysis This tas...
Assessment Task 3: Case Study Analysis
This task allows you to apply theoretical ideas to a practical context. You will demonstrate the key workplace skills of critical thinking, problem solving, and creativity within a global context.
40%
Learning and teaching strategy and rationale
This unit will engage students in active learning activities, such as reading, writing, discussion and problem-solving to promote analysis, synthesis and evaluation of class content. This unit features a practice-led exploration of a range of discourses that are employed by the media professions in a global context. In an active learning environment, students will have the opportunity to engage with published texts in a variety of genres and then engage in writing activities that experiment with these. Assessment tasks will allow students to apply these skills to a range of professional contexts. Students will have the opportunity to experiment with real-world problems and challenges in global communication and develop strategies for problem-solving and decision-making in authentic contexts.